Project Description

We were approached by ITV creative with an interesting idea for their autumn promotion of sport on ITV 4.  The brief was to create the ITV 4 logo in 3d with tubes containing silhouettes of the various sports being show during Autumn on ITV 4.  We created the logo from thick card and white card tubes.  The silhouettes were made from laser cut card and mounted at different depths along the tubes.  We think it came out really well and once it had been lit, filmed and edited together, the end result looked great.  Keep an eye out for it this autumn on ITV!